At AlterEgo, we're not just a brand; we're a movement. Founded on the principles of empowerment, resilience, and the relentless pursuit of potential, we aim to inspire individuals to embrace their inner strength and redefine their boundaries.

Behind AlterEgo are Nate and Jacob, two passionate co-founders with a shared vision and a rich history of service. Jacob, a proud Combat Medic veteran of the Army, brings with him the discipline, resilience, and dedication that he embodied during his service. His experiences have instilled in him a profound understanding of the challenges faced by our military personnel, shaping the ethos of our brand. Nate, having served as a police first responder, knows the demands and unpredictability of life on the front lines. His commitment to safeguarding his community translates into his dedication to ensuring that every AlterEgo product meets the highest standards of quality and functionality.

Their journey began with a simple idea: to create products that not only serve a functional purpose but also symbolize a commitment to excellence and the spirit of adventure. Drawing from their diverse experiences and driven by a mutual desire to challenge the status quo, they embarked on a mission to design gear that stands up to the demands of everyday heroes.

Join us on this journey of self-discovery and achievement. With AlterEgo by your side, there's no challenge too great, no peak too high. Embrace your hero within, and let's redefine what's possible together.